Paddy Power's rise from Dublin roots to UK betting dominance
Paddy Power remains one of the UK’s most recognisable bookmakers. Founded in Dublin over three decades ago, the company now operates hundreds of betting shops across the UK and Ireland. Its services range from sports betting to live streaming of major events.
The brand began in 1988 and has since grown into a major name in gambling. In 2015, it merged with Betfair, further expanding its reach. Today, Paddy Power holds licences from both the UK Gambling Commission and the Malta Gaming Authority.
Customers can bet on more than 25 different sports, with live streaming available for many events. The bookmaker also attracts new users with a welcome offer: £20 in free bets after a £5 stake. Over 600 Paddy Power shops now serve bettors in the UK and Ireland.
The company continues to operate as a leading bookmaker in both retail and online markets. Its wide selection of sports, live streaming options, and promotional deals keep it competitive. Licensed regulators oversee its operations in the UK and Malta.
