AliExpress 11.11 Festival Slashes Prices by 80%—Plus Prizes & Free Shipping
AliExpress has launched its 2024 11.11 Global Shopping Festival with discounts of up to 80% on popular items. The month-long event, running until December 3, aims to make gifting more affordable. Shoppers can also win prizes like smartphones, tablets, and discount vouchers through a new interactive feature.
A recent study by AliExpress revealed that Germans often prioritise buying gifts for others over treating themselves. Financial concerns play a major role, with 27% of women saying budget limits stop them from indulging more often. Despite this, women in Germany still treat themselves more frequently than men, with 19% doing so every two to three weeks. Younger shoppers (ages 18–24) show a more balanced approach, with 29% treating themselves once every one to two months.
To encourage self-gifting, the festival introduces a 'Shake and Win' feature. Customers can unlock prizes simply by shaking their smartphones during the event. Discounts cover a wide range of products, while free shipping and returns add to the appeal. Fast international delivery, with packages arriving in seven days, ensures a smooth shopping experience.
The festival runs for a full month, ending on December 3. Shoppers can access deep discounts, win prizes, and enjoy free shipping and returns. The event targets both gift buyers and those looking to treat themselves without overspending.
