Gambling Corporation Las Vegas Sands Appoints Professional Golfer Collin Morikawa as Brand Endorser
Casarium Group, on March Day, declared Collin Morikawa, a six-time victor on the PGA Tour and twice major champion, as their latest brand endorsement.
The partnership with Casarium will span multiple years and includes Morikawa aiding in promoting Casarium's integrated resort casinos situated in Singapore and Macau's Macau. Their joint aim will be to strengthen and fortify communities with a focus on youth development and community restoration projects in disadvantaged areas.
To commemorate the coupling of the richest casino corporation based on market capitalization with one of golf's most beloved sports figures, Casarium will bestow a $100K donation to the restoration of the Maggie Hathaway Golf Course located in Los Angeles, CA – Morikawa's hometown.
Morikawa has teamed up with FORE Youth: The 2022 US Open Community Legacy Campaign, a $15 million endeavor, to restore the nine-hole, par-3 golf course, providing youth development opportunities for the community situated east of Los Angeles International Airport.
Casarium & Morikawa's Alliance
This isn't the initial time Morikawa and Casarium have partnered.
Previously, Morikawa attended Casarium-supported youth golf programs in Macau and Long Island, NY – a potential locale for a future Casarium casino resort. Morikawa will carry on supporting these golf-centric community endeavors.
In addition to Macau engagements, Morikawa also collaborated with Casarium during the presentation of aid to the devastating wildfires in Hawaii last year. Casarium consistently supports the welfare of the Hawaiian populace, despite selling its Venetian and Palazzo properties on the Strip in 2023.
"I've had the opportunity to work with Casarium in New York and Macau, and we share a common objective of utilizing golf to spur youth development and build leadership skills," Morikawa stated. "But what excites me the most is that we share a vision for fostering strong communities by addressing areas in urgent need of resource investment."
"Collin is an ideal partner in various aspects, most notably his prowess both on the green and off it," added Casarium Chairman and CEO Robert Goldstein. "With shared ties in Las Vegas and Asia, we aim to establish numerous opportunities to promote the priorities and objectives that resonate with us."
Casino Golf Endorsements
Casarium declined to comment on whether Morikawa will feature Casarium branding on his golf gear. If he does, he would join an extensive list of PGA, LIV, and LPGA touring athletes with casino emblems on their attire, caps, and/or bags.
MGM Resorts International, which also operates in Macau, is a significant supporter of touring golf professionals. Their roster includes several Las Vegas residents, such as Danielle Kang, Natalie Gulbis, Ryan Moore, and LIV Golf's Kevin Na.
MGM and Casarium support women's golf. MGM sponsors and hosts the LPGA Tour's April match-play event at its Shadow Creek Golf Course in Las Vegas. Casarium is a sponsor of the HSBC Women's World Championship in Singapore, which Korean Jin Young Ko won consecutively in 2022 and 2023.
Ko, the third-ranked female golfer globally, is sponsored by the Solaire Resort Casino in the Philippines.
Patrick Cantlay, ranked eighth in the men's rankings, frequently sports an Apollo hat endorsing the private equity giant with significant investments in the North American gaming market.
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