Navigating EU PPWR Confusion? Transforming Anxiety into an Actionable Strategy

In an effort to help packaged goods companies navigate the complexities of the EU Packaging and Packaging Waste Regulation (PPWR), Integrity Solutions, a leading European consultancy, is hosting a webinar. The event, which is still available on demand, features two esteemed speakers: Anna Perlina, Sustainable Packaging Consultant at Integrity Solutions, and Renata Daudt, Director and Packaging Engineer at AWEN Packaging Consulting.

Anna Perlina, who boasts a strong corporate background in the Fast-Moving Consumer Goods (FMCG) sector and extensive experience as a senior procurement leader, will share her expertise on developing and implementing cost-effective, regulation-ready packaging strategies. Renata Daudt, with over a decade of global experience, particularly in paper packaging and recycling, will provide practical tips and insights gleaned from her years in the industry.

Renata Daudt holds a bachelor's degree in Chemical Engineering, a master's in Packaging Engineering, and is pursuing a PhD in Design for Circularity. Her commitment to sustainable packaging solutions is evident in her work, which has spanned the last ten years.

The webinar aims to establish a structured approach for the EU PPWR, emphasising the importance of defining a clear vision. A structured approach helps prioritise, allocate resources, align the organisation, provide a sense of control, and ensure timely goal achievement. This is crucial for meeting PPWR milestones and requirements on time. To prevent resource scattering, a well-defined strategy is necessary.

Participants are encouraged to submit their questions and specific pain points before the webinar via the Q&A facility. The webinar is relevant for companies based in the EU, importing to the EU, just starting their journey, or already making progress toward PPWR compliance. The event will provide a step-by-step guide for transforming uncertainty into an actionable plan.

The webinar is designed for companies with packaged products, offering valuable insights for those seeking to comply with the EU PPWR. Immediate action is required to meet the regulation's milestones and requirements, making this webinar an invaluable resource for companies looking to stay ahead in the race towards sustainability.