Online casino LarryCasino.com emphasizes cultural icon
iGaming Cloud, a division of Gaming Innovation Group (GIG), is launching a new online casino called LarryCasino.com, named after fictional character Larry Laffer from Sierra On-Line's Leisure Suit Larry series. Introduced in 1987, Larry has starred in various games where he's always trying to find love. The casino's games are primarily from companies like Microgaming, NetEnt, and Nyx Gaming. Larry serves as the mascot, but there are no slots or games themed after Leisure Suit Larry.
Licensed in Malta and the UK, LarryCasino.com features a unique level system where players earn points for their bets. These points allow Larry to interact with other characters, showcasing the gamification approach, i.e., incorporating elements from computer games. This can be seen in Larry's Roulette, where players can place bets with earned points for free spins or rewards.
LarryCasino showcases the imaginative thinking of its creators and the versatility of iGaming Cloud's technology. Gamification is a growing trend in the online gaming industry. It aims to engage younger generations, who are losing interest in chance-based games.
LarryCasino indirectly appeals to this demographic. While players can achieve goals through level ups, this requires luck or investment in slots or other casino games. Larry's world is essentially a narrative and thematic framework, similar to PlayOJO Casino. However, the millennials (born between 1980 and 1999) may not be familiar with the original Leisure Suit Larry games as their heyday was in the 80s and early 90s. The most recent title was released in 2013, making it less relevant for this age group.
Whether GIG will succeed with this concept remains to be seen. If the game elements motivate players, we might see more themed casinos like Donkey Kong or Mario & Luigi. But the industry hasn't yet embraced skill-based gamification with money stakes.
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Source: www.onlinecasinosdeutschland.com