Las Vegas Revives Binion's One Million-Dollar Exhibition
Downtown Las Vegas's Binion's Gambling Hall & Hotel has revived its iconic million-dollar cash display, bringing back a popular attraction along Fremont Street. The exhibition, absent since 2020 amid the pandemic, will be open to the public from 10am on Friday, June 16.
Enclosed in strong glass, the Pyramid of Cash contains $42,000 in $1 bills, $688,000 in $20 bills, and $270,000 in $100 bills, equaling a cool million dollars. This amount is sure to excite Dr. Evil, who delights in large sums of money.
The display boasts a hefty weight of 356 lbs: 174 lbs of currency and 182 lbs of plexiglass, as per a news release by Binion's. There's no need to pick it up, though- simply come by and click a free photo of yourself in awe of a fortune larger than most people will encounter in their lifetimes.
Unlike before where you had to wait for your photos to print, the newest setup allows you to instantly receive your image via email or mobile.
The revamped display now comes with a fresh background, making it look like you're on Fremont Street standing in front of Binion's and clutching a million dollars. In actuality, you'll be in the casino's All Access Players Club, where the 24/7 attraction is now positioned.
Benny Binion, a former Dallas gangster turned Las Vegas casino entrepreneur, was behind the idea for Binion's Horseshoe. He bought the Eldorado Club and Apache Hotel on Fremont St. in 1951, transforming them into the well-known Binion's Gambling Hall & Hotel.
Marketing Visionary
With an aptitude for marketing, Binion established a reputation for the Horseshoe by increasing table limits and touting that he'd accept any wager. He and his sons, Ted and Jack, established the World Series of Poker, which sparked the idea of tournament poker in a freezeout format with escalating blind levels as a publicity stunt to entice casino-goers.
Binion's Horseshoe became the first downtown casino to replace sawdust with carpets and offer free drinks as incentives to all gamblers, not just high rollers.
Binion himself crafted the Million-Dollar Display. It once contained 100 10K bills, which he encased in an enormous Horseshoe. In 2000, his daughter, Becky Behnen (head of the casino at the time), put the display up for sale.
In 2008, Terry Caudill, present owner and CEO of TLC Gaming Enterprises, bought the casino, reintroducing the display in the form of the pyramid-shaped stacks of cash we see today.
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Source: www.casino.org
