Hard Rock Digital launches social gaming division
Hard Rock Digital, the interactive gaming and sports betting company owned by Hard Rock International and Seminole Gaming, is expanding its social gaming division.
Hard Rock Digital recently acquired WGames, a leading mobile gaming company developing free social games. Following the acquisition, Hard Rock Digital officials said the company is creating a social gaming group called Hard Rock Games.
With the addition of WGames' best-in-class games, technology and operations, we have laid the foundation to accelerate the growth of our social gaming business. "Hard Rock Digital Executive Managing Director Rafi Ashkenazi said. "Hard Rock Games' expanded capabilities will enable us to better deliver superior digital experiences to the global gaming community and provide our players with unparalleled entertainment experiences. "
Popular games from WGames include Jackpot Planet and Neverland Casino. The games will join the Hard Rock Games library, which also includes Seminole Slots, Hard Rock Adventures and Hard Rock Blackjack & Casino.
Bringing New Guests to Hard Rock
Hard Rock Digital launches social gaming platform Hard Rock Games alongside the launch of Hard Rock Bets Sportsbook in the Seminoles’ home state of Florida.
Last week, after years of litigation, the tribe began accepting online sports bets from anyone 21 or older from the Sunshine State. The tribe also has retail sportsbooks at six land-based casinos in Florida.
With Tribe receiving a lot of media attention for its sports betting debut, Hard Rock Games is offering those who are interested in online gambling but not quite ready to play for real money a chance to try it out.
Hard Rock Games is free to download and play. In-app purchases allow players to purchase additional game credits after the free quota has been exhausted.
Hard Rock Games will integrate with Unity by Hard Rock, Hard Rock Casino’s loyalty program, giving players the opportunity to earn Unity Points that can be used to enjoy a variety of activities at Hard Rock Cafés, hotels, resorts, casinos, gift shops and more. Kind of benefit. Can be used. and more. Unity points can be used at 13 Hard Rock Casinos in North America and the Hard Rock Casino in Punta Cana, Dominican Republic.
Social Game Numbers
Although players can't win real money using social gaming apps, they can spend it, and recent research suggests the social gaming industry is poised to experience significant growth in the coming years.
Sensor Tower, a data intelligence research firm focused on mobile app sales, reported in August that U.S. social gaming revenue grew 16.4% from fiscal 2020 to fiscal 2021. Social gaming is expected to generate $4.2 billion in revenue between September 2019 and August 2020, and $4.8 billion between September 2020 and August 2021. It is further predicted that annual sales of social gaming applications will reach $6 billion in the next few years.
Critics of social gaming claim these apps are a gateway to problem gambling because social games often have higher win rates than real money games. A lawsuit filed last month named Amazon as a defendant because the company's app store colluded with social game developers to take advantage of players addicted to so-called free interactive games.
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Source: www.casino.org
