Genius Sports and Sportradar assist in German soccer.
Two prominent global sports data companies, Genius Sports from the UK and Sportradar from Switzerland, will be assisting German soccer in the fight against match-fixing and betting manipulation. Genius Sports has signed an integrity deal with the DFB (German Football Association), while Sportradar has entered into an agreement with the DFL (German Football League). Here's a rundown of how these partnerships will work:
Genius Sports and the DFB
As of now, Genius Sports is supporting the DFB with its integrity efforts. They will be creating and implementing a new program concerned with preventing match-fixing and betting-related corruption. This contract starts from the 2019-2020 season, but its length has not yet been disclosed. Genius Sports will deploy its real-time bet monitoring system in the DFB's local networks to track and analyze betting activity for at least 7,500 matches per year. Employing their globally recognized technology, they will automatically detect potentially suspicious betting activity and supply the DFB with detailed reports on particular matches and analysis of worldwide betting markets.
This arrangement encompasses all global betting placements for the top division of the Bundesliga, the Bundesliga 2, the German national team, women's leagues, and women's national team, as well as matches for registered youth teams. DFB Integrity Officer Hendrik Große Lefert stated, "We're looking forward to working with Genius Sports, our new integrity service provider, and hope to gain new momentum in the area of betting manipulation prevention."
Aiding Lefert is Steven Burton, Managing Director of Genius Sports. In a press release he mentioned the technological advantages for the DFB that their collaboration brings. He said, "The decision to secure the integrity and future of one of the largest soccer associations in the world is a great honor for Genius Sports and a testament to the quality of our services. Our surveillance technology, expertise in real-time betting analytics, and global intelligence network will fully protect the DFB, ensuring their games remain transparent and unpredictable."
Genius Sports has recently secured several other similar partnerships with other sports organizations. These include an extended contract with the International Basketball Federation (IBF) and an agreement with the Bulgarian Football Union. The company also reached an agreement with the LPGA, the female counterpart to the US PGA (Professional Golf Association), in mid-June.
The DFL and Sportradar
Sportradar, a primary competitor to Genius Sports, will also be working with German soccer in the future. The Swiss data protection company has signed an integrity agreement with the DFL, which represents the Bundesliga and the men's Bundesliga 2 as a member and operating body of the DFB. To maintain data security on betting markets, Sportradar will monitor the organization using its internationally acclaimed fraud detection system.
The agreement builds on an existing 2005 partnership, lasting through the 2019-2020 and 2020-2021 seasons. They will continue to analyze all Bundesliga and Bundesliga 2 matches in terms of bet placements. Additionally, they will focus on relegation matches, Super Cup games, friendly matches at home and abroad.
Sportradar is also planning to conduct several workshops for players and employees of the leagues, educating them on the risks of match-fixing and betting manipulation. This will feature an e-learning tutorial on the aspect of player protection. Their goal is also to develop a new integrity program with the aim of preventing and detecting illegal match-fixing. At present, it remains unclear whether or how much Sportradar's and Genius Sports' services overlap in this context. We'll have to wait and see.
In recent months, Sportradar has sealed a number of notable deals as well. For instance, they signed an agreement with MLB (Major League Baseball), the highly successful US baseball league, in early March. In the same time period, cooperation agreements with the NBA (National Basketball Association) and NHL (National Hockey League) were also signed. They also finalized contracts with the RFL and USL in early April, making Sportradar the new official data protection partner for both the English Rugby Football League and the second-highest professional soccer league in the US, the United Soccer League. There's also a potential partnership with the top US soccer league, MLS (Major League Soccer), currently under discussion. Sportradar has clearly established itself not only in Europe, but also in the rapidly growing US sports betting market.
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Source: www.onlinecasinosdeutschland.com
