Wall Street analysts are now placing wagers on the next digital currency to climb in value

In a significant move, analyst Dan Ives has been appointed as the chairman of Eightco Holdings, a company focused on cryptocurrency investments. This announcement comes as Eightco Holdings, listed on the Nasdaq under the ticker ORBS, is set to make waves in the crypto world.

Eightco's strategy revolves around the accumulation of niche tokens, with the company planning to invest $250 million (€212.4 million) in Worldcoin, a cryptocurrency created by the company World. The company's initial focus will be on Worldcoin, but it may also hold Ethereum, according to the company.

The news of Ives' appointment and Eightco's plan to accumulate Worldcoin led to a surge in Eightco's stock. On Monday, the stock soared, up 5600% from its closing price of $1.45 (€1.23) on Friday, reaching an intraday high of $82.98 (€70.51).

Worldcoin operates on a unique model where users collect World tokens linked to their identities. The company, founded by Sam Altman, the founder of OpenAI, aims to verify human identity by scanning eyes. Ives believes that human authentication will become increasingly important in a world of AI, providing more context about the role of World in the AI revolution.

Eightco's move to invest in Worldcoin follows the successful Crypto-Treasury Strategy, which experienced a significant boost in 2025 as more companies started accumulating tokens. MicroStrategy, led by Bitcoin evangelist Michael Saylor, was the first to pioneer this strategy by raising capital to accumulate more Bitcoin. Under Saylor's leadership, MicroStrategy's stock has risen by over 2000% since recording Bitcoin on its balance sheet in 2022.

Ethereum is now a popular cryptocurrency for crypto-treasury assets, besides Bitcoin. Companies like GameStop and Trump Media have incorporated cryptocurrencies into their business strategies, and crypto-treasury companies have emerged this year, replicating the success of MicroStrategy.

Tom Lee, the founder of Fundstrat, also joined a board of a cryptocurrency-focused company earlier this year, BitMine Immersion Technologies. BitMine primarily holds Ethereum and has invested $20 million (€17 million) in Eightco.

As Eightco Holdings ventures into the world of cryptocurrency, it remains to be seen how this move will impact the company and the broader crypto market. However, with the growing interest in cryptocurrencies among companies and the success of the Crypto-Treasury Strategy, Eightco's move could mark a significant step forward in the adoption of cryptocurrencies by mainstream businesses.

Wall Street analysts are now placing wagers on the next digital currency to climb in value