Prepares Kendrick Lamar's Pathway to Halftime Performance on Super Bowl LIX, initiated by Apple Music
Apple Music is gearing up for a spectacular event as they celebrate Kendrick Lamar's journey towards the Super Bowl LIX Halftime Show.
The excitement is palpable, with "Not Like Us" being the top-streamed song on Apple Music worldwide. Kendrick Lamar's music has been a global phenomenon, as evidenced by his nine albums that have topped Apple Music's top albums chart in more than 160 countries. His latest album, GNX, soared to No. 1 in 129 countries upon release.
For new and eligible subscribers, Apple Music is offering a special deal: six months for just $2.99. This offer is a great opportunity for fans to dive into Kendrick Lamar's extensive discography and get ready for the Halftime Show.
Apple Music's Super Bowl LIX Halftime Show event page can be accessed through Shazam. Fans who use Shazam to identify Kendrick Lamar songs can also access bonus content like a custom Apple Watch face and iPhone wallpaper.
The Apple News app will offer a dedicated hub for special coverage of Super Bowl LIX, keeping users updated on all the latest news and developments.
Fitness+, Apple's fitness service, is joining in the celebration with the Artist Spotlight series featuring workouts set exclusively to Kendrick Lamar's music.
For those who want to follow the big game in real time, the Apple Sports app for iPhone is the perfect tool. It allows fans to follow the action with Live Activities.
Apple Music Radio will have over 100 hours of dedicated programming leading up to the Super Bowl LIX Halftime Show. The radio station will also feature live broadcasts from both New Orleans and Los Angeles. Ebro Darden and Nadeska Alexis, popular Apple Music Radio hosts, will conduct an interview with Kendrick Lamar on February 6.
However, there is no public information available about an official interview event with Kendrick Lamar regarding the Super Bowl LIX Halftime Show. Kendrick Lamar headlined the Halftime Show at Super Bowl LIX in February 2025, but no specific official interview event date is mentioned in the sources.
In addition to the music and sports aspects, Apple has community partnerships in New Orleans, with a focus on supporting education and creativity. The Super Bowl Host Committee Parade will feature an Apple Music-sponsored float designed by YAM artists and featuring the EMCM youth jazz ensemble.
Lastly, a new Guide to New Orleans has been added to Apple Maps' Hyperlocal series, curated by Lisa Jackson, Apple's vice president of Environment, Policy, and Social Initiatives. This guide offers a unique insight into the city, making it easier for visitors to explore New Orleans and its iconic locations.
Apple's extensive celebrations for Kendrick Lamar's Super Bowl LIX Halftime Show promise an unforgettable experience for fans everywhere.
