Ontario now authorizes Incentive Games for gaming operations
Incentive Games Makes its Debut in Ontario's Online Casino Market
In a significant move, Incentive Games, a leading designer and developer of online casino games, has secured a license from the Alcohol and Gaming Commission of Ontario (AGCO) to supply its real-money games to regulated operators in Ontario's online casino market. This marks the company's official entry into one of North America's largest and most regulated iGaming markets.
As of June, there are 50 licensed operators doing business in Ontario, with 86 websites live and active. Seventy-five of these operators offer online casino content, and Incentive Games is now ready to join this vibrant market. The Ontario license allows Incentive Games to distribute its gaming content through its dedicated division, Incentive Studios.
This development follows Incentive Games’ recent North American expansion, having also received a provisional gaming license in Michigan last month. The Ontario license specifically highlights the company’s commitment to compliance, security, and responsible gaming in a market with strict regulatory oversight.
Incentive Games, founded in 2013, has built relationships with industry giants like Aristocrat Interactive. The company's portfolio includes popular games like Crash games such as MEGA Fight and sports games like the 6 Horses Challenge, which have been developed with major industry brands like bet365 and Sky Betting & Gaming.
Incentive Games' CEO & Co-Founder, John Gordon, expressed his excitement about the company's expansion into Ontario, stating that it represents a significant opportunity and is a proud moment for the team. He also emphasized Incentive Games' commitment to meeting high standards and delivering engaging real-money content in Ontario.
In June, online casino had an 88% market share in cash wagers (CA$6.35 billion) and 79% market share in revenue (CA$243 million) in Ontario. With over 1.01 million active player accounts that month, and an average revenue per active player of $303, the potential for growth in Ontario's online casino market is substantial.
Incentive Games is poised for immediate market participation and collaboration with licensed operators under the regulatory framework managed by the AGCO and iGaming Ontario. The company plans to build strong local partnerships and grow its footprint by providing cutting-edge gaming content tailored for Ontario’s online casinos.
[1] Incentive Games Secures AGCO License [2] Incentive Games Expands into Ontario [3] Incentive Games in Ontario [4] Ontario Online Casino Market
- Incentive Games, now prepared to join Ontario's vibrant online casino market, is set to distribute cutting-edge Canadian gaming technology such as sports games and casino-and-gambling content through Incentive Studios.
- With the Ontario license, Incentive Games is ready to collaborate with licensed operators, leveraging their successful partnerships with industry giants like Aristocrat Interactive and major brands like bet365 and Sky Betting & Gaming, to grow its footprint in technology-driven casino-and-gambling sector of the Ontario online market.
