NFL All Day Introduces Autographed Merchandise and On-Site Prizes for Fans
NFL All Day Revamps Platform with Autographed Collectibles and In-Person Activations
NFL All Day, the popular digital collectibles platform, is shaking things up for the 2023 NFL season. The platform, which allows collectors to choose a roster of players to earn points and rewards, is revamping its offerings to attract more fans and boost sales.
Sales of NFL All Day collectibles took a hit as the 2023 season approached, but the platform is making a comeback. In August 2023, NFL All Day did over $1 million in sales, a significant increase from a record low month in July.
The revamped platform will offer autographed collectibles, pairing verified digital autographs with player highlights and video footage. These autographed moments can be found in multiple Rookie Debut packs at various price points, starting as low as $9.
Young stars like Cam Ward and Travis Hunter will be featured in the new collectibles. In addition to these autographed collectibles, the platform will also offer digital ticket stubs for in-person events, a practice previously used by the NFL outside of the platform.
To onboard more fans to NFL All Day, the platform is partnering with four NFL teams for in-person activations: the Cincinnati Bengals, Houston Texans, New England Patriots, and Jacksonville Jaguars. These activations aim to bring more fans to the NFL All Day platform.
NFL All Day is also offering three free-to-play games: Playbook, One and Done, and Pick'Em. Playbook allows collectors to choose a roster of players and earn points and rewards based on their performance, while One and Done offers a similar experience but limits users to choosing a player only once per season.
This Thursday, the first-ever Rookie Moments will be available on NFL All Day. These moments will feature key rookies and offer collectors the opportunity to own a piece of NFL history.
Only 50 ultra-rare Signed Rookie Grails will be available, making them highly sought after by collectors. With the revamped platform and new offerings, NFL All Day is poised for a strong comeback this NFL season.
