New initiative by AffPapa: Debate Series titled "Affiliates vs Operators"
In the rapidly evolving world of iGaming, building strong partnerships between affiliates and operators is crucial for success. Recognising this need, AffPapa has launched a new video series called "Affiliates vs Operators" in July 2025.
The series, hosted by Anahit Hovhannisyan, Head of Marketing at AffPapa, aims to bring affiliates and operators closer, providing new perspectives and bridging the gap between them. The first episode, released recently, features Nikoleta Hristova, COO at Vegas Legends, and Filippo Anzalone, Head of Sales at Odds Scanner Group.
The conversation, kept dynamic and easygoing by Hovhannisyan, delved into the dynamics, challenges, and expectations in the affiliate-operator relationship. Nikoleta Hristova shared her unfiltered look at what operators expect from affiliates, discussing red flags, common misconceptions, and work-life balance in the iGaming industry.
Hristova emphasised that bad communication and misaligned expectations are the root causes of problems in this relationship. She stressed the importance of treating affiliates as partners and building trust through transparent and respectful interactions.
The first episode of the series was a fun and engaging experience, with a real back-and-forth between the participants. It provided an unfiltered look at what operators expect from affiliates and common pitfalls in their collaboration.
Viewers are encouraged to watch, share, and look forward to future episodes. The series aims to foster honest conversations and build partnerships within the iGaming industry, emphasising the importance of trust, transparency, and mutual understanding for real growth.
In the "Affiliates vs Operators" video series, Nikoleta Hristova, COO at Vegas Legends, discusses the importance of clear communication and aligned expectations to establish a strong affiliate-operator partnership, especially in the iGaming industry where technology and finance play significant roles in casino-and-gambling operations. The series aims to bridge gaps and promote trust, transparency, and mutual understanding, leading to growth in the iGaming sector through its honest conversations that are crucial for success in this rapidly evolving field.
