Network Partners with Birches Health for Responsible Gambling Programs

Casino Sports Giant PLN and Mental Health Pioneer Birches Health Team Up for Responsible Gaming

Stepping into uncharted territories, the popular sports media and entertainment company, Pro League Network (PLN), known for its sports tailored for wagering audiences and short-form consumption, has formed a strategic partnership with Birches Health, a groundbreaking behavioral health provider dedicated to expanding access to responsible gaming resources and problem gambling treatment.

The duo is joining forces to ensure that betting on PLN's sports remains a healthy, sustainable pastime. Through the creation and promotion of clinician-led educational materials and support resources, they aim to instill responsible gaming practises without stifling the fun.

Boasting an impressive portfolio of sports, PLN captivates millions with viral hits like CarJitsu Championship, SlapFIGHT Championship, Ultimate Tire Wrestling, and countless others, including the highly-anticipated str33t, professional mini golf, and more. The seamless integration of sports betting, broadcast rights, sponsorship, and affiliate partnerships generate immense viewer engagement for PLN.

Birches Health, on the other hand, will extend its nationwide, virtual support to PLN's over 500,000 subscribers, fostering a healthy and sustainable experience within the PLN ecosystem. Subscribers will have effortless access to innovative online solutions designed to promote responsible gaming best practices through direct integrations. These resources span digital education, interactive learning modules, and a range of accessible treatment options.

"Responsible gaming is a priority for us, and this collaboration is another significant step in that direction," explains Mike Salvaris, Co-Founder and Partner of PLN. He goes on to express his excitement about working with Birches Health and providing their support to PLN's dedicated fanbase.

Elliott Rapaport, founder of Birches Health, underlines the importance of this partnership, particularly since the PLN audience primarily consists of males aged 18 to 34, a demographic commonly regarded as more susceptible to problematic gambling behaviors. According to Rapaport, this collaboration permits Birches Health to offer educational resources, custom-tailored learning modules, and insurance-covered treatment, all geared towards minimizing potential gambling-related harms.

Mike Salvaris, Co-Founder and Partner of PLN, emphasizes their collaboration with Birches Health as a significant step towards responsible sports betting, catering to their audience's interest in sports betting.
Birches Health, recognizing the PLN audience's demographic as more susceptible to problematic gambling behaviors, aims to provide educational resources, custom-tailored learning modules, and insurance-covered treatment to minimize potential gambling-related harms.
To complement PLN's sports-betting focused offerings, Birches Health will integrate digital education, interactive learning modules, and accessible treatment options into their ecosystem, ensuring a healthy and sustainable experience.
Beyond their sports offerings like CarJitsu Championship, SlapFIGHT Championship, and Ultimate Tire Wrestling, PLN also plans to introduce str33t, professional mini golf, and other sports, overlapping with the casino-and-gambling industry without compromising their commitment to responsible gaming practices.