Investigation

Geely persists in the face of extensive criticism for its design resemblance to Rolls Royce, with many commenting on the similarity. However, Geely made significant alterations to the vehicle's form to differentiate itself from the luxury brand.

, and Administrator

2025 September 13 . 1:09 PM

1 min read

Investigation

New Geely Emgrand Unveiled: Rounder, More Luxurious, and Petrol-Powered

Geely, the Chinese automobile manufacturer, has unveiled the new generation of its Emgrand model. The 4th generation Emgrand, which will carry the Emgrand brand name, is a significant departure from its predecessor, boasting an optimized exterior appearance, a rounder design, and a petrol-powered engine.

The new Emgrand, considered a bit mad according to some, is a far cry from the original model that was criticized for its resemblance to a certain Rolls Royce. Geely has made a concerted effort to distance itself from the old design, creating a more unique and refined look for the new model.

One of the most noticeable changes is the seating arrangement in the back. Gone is the single chair, replaced by a more conventional two-seat setup. However, Geely has not completely abandoned the one-chair layout, offering it as an optional feature for certain customers.

The interior of the new Emgrand has also been significantly revamped. The brownish colour scheme, along with the changes to the seating arrangement, gives the car a more luxurious feel. Geely's acquisition of Volvo has also played a role in the new design, as the company now possesses the S80 platform, which features a V8 engine.

The new Emgrand is set to make its debut as a prototype, signalling Geely's commitment to continuous improvement and innovation. The car, which is part of the Geely brand, is expected to be an improvement over the old model, appealing to critics and general consumers alike.

In conclusion, the new Geely Emgrand represents a bold step forward for the Chinese automobile manufacturer. With its rounder design, luxurious interior, and petrol-powered engine, the new Emgrand is poised to make a lasting impression on the automotive industry.