Introducing Bet Cards Display by Altenar
Altenar, a leading sports betting and iGaming technology provider, has launched a new feature called Bet Cards. According to Dinos Doxiadis, Director of Product - Sportsbook and Data at Altenar, this feature reflects a commitment to giving operators greater flexibility and creative control over promoting betting content [1].
Bet Cards simplify the display of both boosted and curated selections, enhancing the user experience and opening up new possibilities for engagement. They provide a clearer, more attractive presentation of bets, especially promotional or boosted odds, which helps users notice and take advantage of offers [1][3].
Operators can create curated bet lists with Bet Cards, offering more control and creativity in their promotions. Initially, Bet Cards support pre-built selections, particularly beneficial for Bet Builder markets. In the future, Bet Cards will introduce multiples, allowing for more complex bet combinations directly within Bet Cards [3].
Bet Cards integrate seamlessly into various widgets for enhanced visibility. Altenar's Intelligence Services will be used to automatically populate Bet Cards lists, reducing manual effort and enhancing efficiency.
The introduction of Bet Cards is one of several enhancements to Altenar's sportsbook offering. Doxiadis also mentioned that the work to enhance Bet Cards is ongoing, with the goal of ensuring Altenar's partners stay ahead in delivering the most personalised, high-impact sports betting experiences [1].
In addition to Bet Cards, Altenar has unveiled a Slice Market functionality. This feature allows operators to create filtered, segmented views of betting markets. It aims to provide a more focused and personalized betting experience by displaying only selected lines or excluding certain options, helping users find preferred bets faster and engage more meaningfully with the sportsbook [2].
These enhancements improve user engagement in sports betting and iGaming by streamlining the betting interface, reducing choice overload with slice markets, and enabling more complex betting options like multiples within Bet Cards. They aim to boost retention rates and distinguish operator offerings by delivering intuitive, personalized, and visually appealing betting experiences that better capture user interest and simplify bet placement [2].
References: [1] Altenar Press Release, "Altenar Launches Bet Cards for Seamless Promotion of Boosted and Curated Selections", link [2] Altenar Press Release, "Altenar Announces Slice Market Functionality for Personalized Betting Experiences", link [3] Altenar Press Release, "Altenar's Future Plans for Bet Cards Include Multiples and Integration with Tipster Module", link [4] Altenar Press Release, "Altenar's Slice Market and Bet Cards Enhancements Aim to Boost User Engagement", link
- The Bet Cards feature by Altenar, a sports betting and iGaming technology provider, aims to streamline the display of boosted and curated sports betting selections, thus enhancing user engagement and offering casino-and-gambling operators more creative control over their promotions.
- Beyond Bet Cards, Altenar introduces the Slice Market functionality, designed to provide filtered, segmented views of sports betting markets, ultimately offering a more personalized betting experience and helping users find preferred sports bets more efficiently.
