Important factors for Italian workers (apart from salary) include growth, adaptability, and common values

The global pandemic has accelerated a change that was already underway, marking a decisive turning point in traditional workplace paradigms. A survey conducted by the Business Intelligence Group (BIG) for Grenke Italia sheds light on this transformation, revealing new value coordinates that companies must consider to attract and retain professionals in the current labor landscape.

The survey, based on 1,001 interviews across generations, gender, professional level, and geographic area, suggests that remuneration is the top priority for 97.3% of Italian workers when evaluating a job. However, it also indicates that professional development and corporate culture are key factors for the majority of workers, with professional development following closely behind remuneration in importance.

Fabiana Carioli, HR Director of Grenke, emphasizes that fair remuneration should represent a comprehensive system of value that integrates recognition, welfare, and continuous training. She believes that this approach is essential to align with what is actually practiced in the company and to gain the trust of workers.

Corporate culture is appreciated by 92.1% of the surveyed workers. Older generations focus on organizational climate, while younger generations prioritize diversity, inclusion, and participative leadership. For younger generations, the balance between personal and professional life is of greater importance than career in evaluating workplace well-being.

Flexible hours are requested by 91.2% of respondents, with a higher demand among Gen Z (95%). Remote work is important for 63.1% of Italians, but the figure rises to 76.8% among young people and falls to 53.2% among baby boomers.

The survey indicates that the human-centered paradigm requires organizations to reconsider traditional hierarchical structures and outdated professional duty concepts. Filippo Poletti believes that a meaningful, coherent proposal is needed for companies to adapt to these changes and to meet the needs of the modern workforce.

High-level executives (C-Level) are cautious about remote work, with nearly half viewing its effects on internal collaboration with suspicion. Gianni Bientinesi concludes that work is becoming a place where people seek consistency between their private and professional lives, requiring organizations to rethink organizational models, performance metrics, and engagement tools.

In conclusion, the survey highlights the need for companies to evolve their approaches to attract and retain talent in the current labor landscape. By prioritizing professional development, corporate culture, flexible hours, and work-life balance, companies can create a more human-centered workplace that aligns with the changing needs and priorities of the workforce.

Important factors for Italian workers (apart from salary) include growth, adaptability, and common values