HPA Announces Extended Grant Application Process
Hollywood Professional Association Expands HPA Engineering Excellence Awards
The Hollywood Professional Association (HPA) has announced an expansion of its HPA Engineering Excellence Awards, with a focus on recognising innovation and technology in the professional media content industry.
The HPA Awards Innovation & Technology, as the expanded program is named, will include two special awards: the HPA Transformative Impact Award and the HPA Tech Retreat Best in Show.
The HPA Transformative Impact Award will recognise the single idea in any given year with the most potential to transform the professional media content industry ecosystem. On the other hand, the HPA Tech Retreat Best in Show will be selected by HPA Tech Retreat attendees at the most innovative technology exhibited in the Innovation Zone at the 2026 HPA Tech Retreat.
Submissions for the listed categories are automatically eligible for consideration for the transformative impact award. The expanded awards cover the entire production lifecycle from pre-production through distribution and audience experience, spanning across industries such as film, television, streaming, advertising, and branded content for lifestyle and retail experiences.
Joachim Zell is the co-chair of the HPA Awards Innovation & Technology. The jury members for the 2026 awards have not been publicly announced yet.
The nominations for the HPA Awards Innovation & Technology will be announced in January 2026, and the submissions deadline is October 17, 2025. The awards ceremony will take place on February 18, 2026, at the Westin Rancho Mirage Golf Resort & Spa in Rancho Mirage, Calif. The HPA Tech Retreat Best in Show will be presented on the same day, following the HPA Awards Innovation & Technology Ceremony.
The HPA Engineering Excellence Award, which has been in existence for 20 years, recognises engineering achievement. The expanded program honours innovation and technology, reflecting the increasing importance of these elements in the professional media and entertainment industry.
More information about the HPA Awards Innovation & Technology can be found on the HPA website. The criteria for judging the awards include innovation, current industry impact, technical merit, and adoption readiness.
The HPA Special Awards Honors will be given on February 19, 2026. The exact details about these special awards are yet to be announced.
Stay tuned for more updates on the HPA Awards Innovation & Technology and the HPA Special Awards Honors.
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