Highest-Earning Advertising Networks Measured by CPM, CPC, and CPA

In the ever-evolving digital landscape, publishers are constantly seeking effective ways to monetize their content. Here's a roundup of some of the top ad networks that are expected to dominate in 2025, offering a range of advertising formats and advanced targeting features.

PropellerAds, a versatile ad network, provides multi-format advertising options, including display, push notifications, pop-unders, and native ads. With its user-friendly dashboard and advanced targeting features, it's a popular choice for publishers looking to maximize their earnings.

Snigel offers premium ad management services to publishers, boasting high CPM display ads, advanced header bidding technology, and ad optimization services.

RevContent, a premier content discovery platform, utilizes both CPM and CPC models for content monetization. It offers high-quality, non-intrusive ads that improve user engagement and extend time on a publisher's site.

BuySellAds connects quality publishers with advertisers, providing a transparent marketplace for display, native, and sponsored content, with a focus on niche audiences and premium payouts.

Media.net is among the most prominent contextual ad networks worldwide, delivering high-quality contextual ads that are relevant to a publisher's content.

Adsterra Advertising Network offers high CPM, CPC, and CPA options across a wide range of ad formats, including pop-unders, banners, and native ads, with excellent targeting and anti-fraud systems.

ClickDealer is a performance marketing network that uses a CPA network model, which is advantageous for both advertisers and publishers through higher payouts. It offers performance marketing for several verticals including ecommerce, health, and finance.

TORO Advertising, another performance marketing network, offers CPM, CPC, and CPA campaigns, with a focus on mobile app users. It provides a variety of ad formats and advanced targeting capabilities.

Ezoic uses AI to optimize publisher ad placements, offering a variety of monetization features including video ads, native ads, and header bidding. It provides transparency and control for publishers.

Perform[cb] is a performance-based marketing network and CPA network, specializing in driving targeted, high converting traffic across multiple verticals, including e-commerce, finance, and health.

BidVertiser is an all-encompassing ad network offering CPM, CPC, and CPA-based options, providing a self-serve platform for advertisers and competitive ads for publishers.

Some ad networks that are predicted to achieve the highest payments in 2025 include Ezoic, Mediavine, and Publift. These networks provide some of the highest CPMs (cost per thousand impressions), with Publift especially claiming an average revenue increase of 55% for its clients, focusing on well-paying advertisers. Additionally, incentive ad networks like Tapjoy offer very high eCPM rates, sometimes over $1000, indicating very high payouts in specific niches.

LinkedIn Ads, a B2B advertising platform, provides highly targeted advertising solutions based on professional data, offering CPM, CPC, and CPA models for businesses seeking high-quality leads.

Infolinks is an in-text ad network that seamlessly integrates advertising, delivering non-intrusive advertising and maximizing ad earnings through CPM, CPC, and CPA ad formats.

Meta Audience Network (formerly Facebook Audience Network) applies Facebook's high-performing advertising ecosystem to other apps and websites, offering native ads, video ads, and banner ads for mobile app developers and web publishers.

Zoomd uses search-based advertising and both CPM and CPC advertising models, offering powerful tools for optimizing ad placements to drive returns for publishers.

SmartyAds SSP is a supply-side platform that provides advertisers with transparent and automated ways of monetizing their inventory via CPM, CPC, and CPA models, offering real-time bidding (RTB) and AI optimization for better revenue.

Sovrn is an all-in-one ad network providing publishers a variety of ad monetization methods, offering programmatic ads, video ads, and direct deals, with a focus on transparency and control for publishers.

TrafficStars is a premium ad network offering CPM & CPC campaigns, leveraging targeting capabilities and focusing on real-time bidding (RTB).

Affmine is a performance-based advertising network that gives users flexibility and the ability to serve ads around the world, with exclusive options for advertisers and publishers in every vertical.

Microsoft Advertising captures users on search engine sites such as Bing, Yahoo, or AOL, offering a large number of users and powerful targeting options such as demographics, location, and devices.

Amazon Publisher Services provides innovative solutions for publishers, utilizing Amazon's first-party data and a demand side platform (DSP), offering high-quality and relevant ads while maximizing revenue.

CrakRevenue is a prominent CPA-based affiliate network focusing on both adult and mainstream verticals with high-quality offers and multiple tools to help publishers monetize traffic.

Digital Media Solutions is a performance marketing network with an emphasis on high CPM, CPC, and CPA pricing, delivering high-quality leads across a range of verticals, including insurance, education, and e-commerce.

ClickAdilla offers high-performance CPM, CPC, and CPA campaigns, with many ad formats including banners, pop-unders, native, and video ads, and a RTB system for effective targeting.

Lastly, Google AdSense helps publishers monetize their websites using text, display, and video ads, providing publishers access to a large pool of advertisers and the highest paying CPC and CPM ads.

InMobi is a mobile-first ad network specialized in mobile ads, offering personalized and targeted ad solutions, and supporting high-paying CPM, CPC, and CPA models for businesses worldwide.

Adcash is an advertising network focusing on CPM, CPC, and CPA solutions, offering advanced targeting and real-time bidding for display, native, and push advertising formats.

These ad networks offer a variety of solutions for publishers to monetize their content effectively, ensuring a sustainable income stream in the competitive digital advertising landscape.