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Global Games Corporation Pursues $100 Million IPO on NYSE, Aiming at U.S. Audience

Amassing American Market Share: Leveraging the Growth of Legalized Gambling to Broaden Business Reach in the United States

Global Games Corporation Pursues $100 Million IPO on NYSE, Aiming at U.S. Audience

Going Public on NYSE: Games Global's Big Move

Leading online casino supplier, Games Global, is throwing down the gauntlet by filing for an initial public offering (IPO) on the New York Stock Exchange (NYSE). This audacious step marks a significant shift for the Isle of Man-based company, choosing the US bourse over London's capital markets.

US Shining Bright for Gambling Businesses

The IPO, aiming to rake in $100 million, underscores Games Global's ambition to tap into the thriving US market landscape and robust investor interest. This decision seems to track a broader trend set by the likes of FanDuel owner, Flutter Entertainment, transitioning from the London Stock Exchange to the NYSE.

Walter Bugno steers the helm as CEO of Games Global, a privately-held firm owned by Zinnia Group. Following the IPO, the company will be known by the GGL ticker symbol on the NYSE, with Zinnia retaining a hefty majority stake of over 50%. While potential mergers and acquisitions are on the table, no definitive deals have been sealed as yet.

Embracing a US listing seems to be another blow to the London Stock Exchange, facing a steady exodus of businesses to its US counterparts. This trend, partly attributed to Brexit uncertainties, suggests US listings offer broader investor appeal, enhanced valuations, and deeper access to capital and liquidity for UK-based firms.

Games Global: Ambitions Unleashed

The IPO funds will boost Games Global's technical infrastructure, propel research and development, amplify marketing initiatives, and support entry into new markets. By year-end 2024, the company anticipates introducing its live casino product in the US, cementing its status as a powerhouse in the iGaming industry.

Games Global aims to leverage its strategic advantages to emerge as a premier iGaming supplier in the US market. It reckons its robust partnerships with major online casino operators and immense game portfolio as the keys to its market dominance. Moreover, its global infrastructure grants Games Global the power to lead innovation and maintain control over game distribution.

Recent acquisitions of Digital Gaming Corporation's B2B assets from Super Group hint at Games Global's commitment to strengthening its US presence. With a formidable customer base of 350 clients across 600 brands, as of December 31, 2023, Games Global appears to be gathering substantial momentum, seeking a trajectory of sustained growth and success in the dynamic iGaming market.

London vs. NYSE: Caught in a Tug of War

While the search results don't directly mention Games Global, they shed light on the factors driving gambling companies' decision-making between the US and UK markets. Over the years, US listings have offered advantages such as higher valuations, greater liquidity, and known regulatory frameworks. However, the UK's renewed stability, geopolitical neutrality, and forthcoming regulatory reforms might tip the scales in favor of London. On the other hand, the NYSE maintains its unrivaled exposure to the burgeoning US sports betting market, as reflected in Flutter's valuation tied to FanDuel's growth.

Whether Games Global considers future listings, the NYSE remains a compelling choice for its unmatched access to the US market. But with London's resurgence, the landscape of global iGaming companies' preferred listings could be poised for an intriguing shift.

  1. By choosing the NYSE over London's capital markets, Games Global, exemplified by its IPO, is following a trend set by companies like Flutter Entertainment, demonstrating the US market's growing appeal for gambling businesses.
  2. Should Games Global consider future listings, the unparalleled access to the US market provided by the NYSE could continue to be a compelling factor, given the thriving US gambling market and its potential for sustained growth.
  3. As Games Global enters the NYSE with an IPO and the ticker symbol GGL, their ambition to boost their technical infrastructure, expand research and development, and enter new markets by 2024, seems to be driven by the higher valuations, deeper access to capital, and liquidity that US listings like the NYSE offer.
Company's Strategic Move to Broaden Presence in America, Leveraging Rising Trend of Legalized Gaming

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