Female-focused organization SheSays joins forces with advertising giant JCDecaux to roll out 'Rework the Future' campaign.

Effort aimed at shaping a future work environment that embraces diversity and inclusivity

, and Administrator

2025 September 11 . 5:16 PM

1 min read

Female-focused network SheSays unites with outdoor advertising giant JCDecaux to introduce 'Rework... — Female-focused network SheSays unites with outdoor advertising giant JCDecaux to introduce 'Rework the Future', a new initiative.

Female-focused organization SheSays joins forces with advertising giant JCDecaux to roll out 'Rework the Future' campaign.

In a bold move to shape the future of work and create value through public screens, JCDecaux UK has partnered with SheSays for an Out-of-Home (OOH) campaign titled "SheSays x JCDecaux UK".

The campaign, known as "Rework the Future", aims to empower people and emphasise that the future is yet to be determined. It encourages individuals to express their opinions and actively participate in shaping the future of work.

The OOH campaign will be displayed on 250 poster sites across the nation, reaching a national audience. This strategic placement is intended to bring SheSays' message to the forefront, fostering a conversation about the future of work that reflects the needs of the people.

Chris Dooley, Head of Social Impact at JCDecaux UK, commented, "We are thrilled to be partnering with SheSays on this important campaign. Our goal is to amplify Out-of-Home's role as a force for good in the community, and 'Rework the Future' is a perfect example of how we can use the power of public screens to drive positive change."

The JCDecaux Community Channel will also play a part in amplifying the campaign's message. The channel is dedicated to showcasing initiatives that positively impact communities, making it an ideal platform for the "Rework the Future" campaign.

Although the persons quoted in the press release for the campaign launch were not specified, their support for the campaign underscores its significance. The "Rework the Future" campaign is a testament to the power of collaboration and the potential of Out-of-Home advertising to shape the future in a way that better reflects people's needs.