Expansion of Non-Dairy Milk Industry Forecast to Reach $56.2 Billion by 2034

In the ever-evolving world of food and beverage, plant-based products continue to gain prominence, with several companies expanding their offerings in 2024.

One of the most notable developments came from Ben & Jerry's, the iconic ice cream brand. They expanded their non-dairy ice cream range, introducing new flavours made with almond milk, oat milk, and sunflower butter. The brand has also partnered with suppliers to ensure sustainable sourcing of ingredients like almonds and oats for their non-dairy products.

The campaigns for these new offerings are running across various platforms, including linear TV, social media, and online platforms. Ben & Jerry's also emphasises that its non-dairy products are designed to reduce environmental impact compared to traditional dairy-based ice cream.

Meanwhile, in the plant-based milk sector, Danone's Silk brand launched Extra Creamy Almond Milk in North America, available in original and unsweetened variants. Danone continues to expand its oat milk and almond milk offerings, with a focus on fortified products that include added nutrients like calcium and vitamin D.

Elmhurst 1925, originally a dairy company, transitioned to a plant-based beverage company in 2017 and is now the fastest-growing in the sector. They launched a new Pistachio Collection in 2024, emphasising rich, creamy textures for coffee and tea applications.

The plant-based milk market isn't just about almonds and oats, however. Blue Diamond launched three marketing campaigns for Almond Breeze almond milk in February 2023, promoting its versatility and taste as a dairy alternative.

Interestingly, no specific companies are mentioned in the search results as having expanded into pistachio milk production in 2024. However, bio-pioneer Rapunzel expanded its product range to include vegan pistachio paste made from Spanish organic pistachios, which may relate to pistachio-based products but not explicitly pistachio milk.

Finally, it's worth noting that almonds require significant water resources, with 82% of the world's almond supply coming from California, a region facing water scarcity challenges. This underscores the importance of sustainable sourcing practices in the plant-based industry.

As the demand for plant-based products continues to grow, it's clear that companies are responding by expanding their offerings and focusing on sustainability. Whether it's ice cream or milk, consumers can look forward to more plant-based options in the future.