El Buen Fin Competition Prizes and Participation Guidelines

The much-anticipated El Buen Fin lottery is set to return in 2025, offering exciting prizes and encouraging the use of electronic payment methods. This national promotion aims to boost sales during El Buen Fin, a popular shopping event in Mexico.

To participate, consumers must make at least one purchase of 250 pesos using a credit or debit card. Businesses participating in the lottery must have had up to 5 million pesos in income in the previous year, have a positive opinion on tax compliance, accept card payments, and have made at least one sale of 250 pesos or more.

Participating businesses must be registered on the event's portal and have an active Taxpayer Registry. The verification of purchase operations and participating businesses will take place on November 28, and the El Buen Fin lottery will take place on December 5, 2025.

The total prize pool for the lottery is 500 million pesos. Among cardholders, 321,000 prizes ranging from 500 to 20,000 pesos will be distributed. There are also two major prizes: one for cardholders of 250,000 pesos and one for businesses of 260,000 pesos.

Hilda Ninel Najera Bravo, the administrator of tax services at the Tax Administration Service, oversees the organisation of the event. The specific changes for the El Buen Fin event in 2025 have not been revealed, but businesses and consumers can expect an exciting and engaging shopping experience.

The results of the El Buen Fin lottery will be announced starting on December 28, and businesses will have 4,897 winners with prizes of 20,000 pesos each. The El Buen Fin lottery will take place from November 13 to 17, and also in 2025.

The El Buen Fin lottery is a great opportunity for both businesses and consumers to participate in a fun and rewarding event while promoting the use of electronic payment methods. Stay tuned for more updates on the changes in the El Buen Fin event in 2025 and the exact date for the next edition.