Dubai businessperson advocates for a fresh wave of franchise expansion

In the heart of Dubai, a city rapidly evolving as a hub for digital health, AI-driven business, and innovative investment models, entrepreneur Shahriar Shahir is making waves with his groundbreaking research.

Shahriar, the founder of hoopoe holding, has published a paper titled "The Franchise as an Intelligent Organism: Redesigning Global Networks Through Structural Resilience and Cognitive Autonomy". In this paper, he argues that the traditional model of franchising is no longer sufficient for the current world.

Shahriar proposes viewing a franchise as a "living organism" that can sense, adapt, and evolve when challenges arise. He believes that franchises cannot afford to be rigid anymore and must live, breathe, and evolve with their environment.

The future franchise, as argued by Shahriar, should be seen as a living organism that can sense, adapt, and evolve when challenges arise. It should facilitate seamless knowledge flow across networks and undergo institutional co-evolution to align growth with governments, regulators, and society.

The modular design of the future franchise, as proposed by Shahriar, aims to contain local disruptions. He emphasizes the need for adaptive governance with flexible, AI-ready rules in the future of franchising.

Shahriar's research is currently under review at Harvard Business School. The London-based investor commented that the world is ready for a new language of franchising, and Shahir has given it that language.

In his paper, Shahir highlights four principles to guide the future of franchising. These principles are designed to ensure the survival and growth of franchises in today's challenging world, facing issues such as pandemics and regulatory shifts.

The future of franchising, according to Shahriar, should be flexible and intelligent. Only flexible and intelligent networks will survive and grow in today's world, he believes.

Interestingly, there are no search results indicating that any entrepreneur in Dubai has published research proposing a new language for the franchising industry, nor information about how such research is being received worldwide. However, Shahriar's research is already attracting international attention.

hoopoe's SEGATM framework, founded by Shahriar, already puts some of the ideas proposed in the research into practice. This framework combines telehealth, clinical services, and AI-backed franchising into one ecosystem.

As Dubai continues to push the boundaries of innovation, Shahriar's research could soon be taught in top business schools and discussed among global investors. Dubai, according to Shahriar, has a chance to lead the change in the future of franchising. The world watches with anticipation as this vision unfolds.