Collaborative Shopping: Hipdot and Peeps Join Forces for a Delightful Easter-Themed Collection

Kind, the well-known health-conscious snack company, is branching out into the frozen breakfast market with its first-ever offering, Kind Frozen. The new line includes ready-to-eat smoothie bowls in four delicious flavours: Almond + Mango Pineapple Passion Fruit, Almond + Triple Berry Acaí, Almond + Chocolate Banana, and Almond + Peach Kiwi Greens.

The company, founded by Daniel Lubetzky, is building on the success of its Kind Granola, which grew by 22% in 2020 and surpassed its category by 4%. The Kind Promise, which emphasises wholesome ingredients and nutritional benefits, fits well within the evolving breakfast category where health-conscious consumers favour yogurt, smoothies, granola, and other better-for-you options.

While Kind Frozen smoothie bowls are available in various parts of the world, there is no information available about the sales start date in Germany.

Meanwhile, KFC Canada is making waves with its basketball-themed slippers. Designed to keep feet warm without sacrificing style, these slippers are only available to residents of Canada. In fact, KFC previously partnered with Crocs to produce fried chicken bucket-shaped clogs.

In a separate development, Hipdot and Peeps have launched a limited-edition makeup collection inspired by Easter treats. The collection, which includes a six-shade eyeshadow palette with colors reminiscent of sugary snacks, is currently sold out on Hipdot's website. Makeup gurus can purchase the palette and sponge set bundle for $40.

KFC Canada introduced the basketball-themed slippers for ongoing basketball games in the U.S., and they recently launched a "Bucketdrop raffle" for these slippers, running from Thursday to Sunday.

The frozen breakfast market has seen a 7% year-over-year growth, reaching $3.7 billion. The collection also includes a four-piece sponge set that retails at $24. With Kind Frozen and the continued success of Kind Granola, it seems that Kind is set to make a significant impact in the breakfast market.

Collaborative Shopping: Hipdot and Peeps Join Forces for a Delightful Easter-Themed Collection