Cloud-Based Billing Platform Discussion with Aria Systems' Co-Founder and Chief Innovation Officer, Brendan O'Brien

Aria Systems: Revolutionizing Billing Capabilities with AI-Powered Solutions

Aria Systems, a trailblazer in the billing industry, stands out from its competitors by focusing solely on delivering advanced billing capabilities, eschewing the development of CRM, ERP, EPC, or CPQ products. Founded with the mission to provide a single, SaaS-based billing platform, Aria Systems has grown to become a leading provider of cloud-based subscription management and monetization solutions.

The company's core product, Aria Billing Cloud, boasts a wide range of features and capabilities to help any business manage complex usage-based billing models. One of the unique aspects of Aria Billing Cloud is its exclusive focus on making Aria the best billing platform available while enabling it to seamlessly plug into any business' technology environment.

Brendan O'Brien, the visionary behind Aria Systems, studied history and music at the University of Pennsylvania. However, his passion for software development led him to teach himself to write code for selling theater tickets. This experience in various billing sectors, including medical, credit card, and telecom, proved invaluable when he founded Aria Systems.

Aria Systems made waves in the industry with the introduction of AI-powered products like Aria Allegro, a native AI-powered SaaS mediation, rating, and charging engine for any business at any scale. This innovative solution has been instrumental in addressing the needs of media and publishing clients, enabling them to manage digital services, legacy print customers, and offer a mix of the two with Aria's Media & Publishing Suite (AMPS).

Initially, the telecom industry was hesitant to embrace Aria's platform, as it was not seen as specific enough to handle their complex requirements. However, as telecoms have diversified and introduced non-traditional service offerings, they have recognized the attractiveness of Aria's horizontal billing capability. Today, telecom is Aria's single largest industry, and the company has grown its portfolio to over 20 telecom customers, displacing legacy billing systems built exclusively for telecom use.

Aria Systems secured its first telecom customer in 2018, marking a significant achievement. The company's persistence and innovative approach have paid off, as they have since achieved extensive success in the media and publishing industry, where companies digitizing their businesses need to manage both digital and print billing without silos.

Looking to the future, Aria Systems aims to encourage a change of mindset among businesses, helping them view billing as an opportunity for differentiation rather than a necessary evil. The company also seeks to monetize billing data on a massive scale as datasets become richer and more voluminous.

In addition, Aria Systems has introduced its own natural language AI bot, Aria Billie, that leverages billing data to resolve customer inquiries with greater speed. Furthermore, Aria Billie Connect connects AI agents from external systems to Aria, allowing these agents to access billing information that can be used to resolve customer inquiries.

One of O'Brien's favorite memories working for the company is recognizing its growth at the annual customer and partner event, Aria Recur, held in Portugal this year. Partnering with significant SaaS business platforms like Salesforce and ServiceNow, Aria Systems continues to fill its enterprise billing capabilities gap, solidifying its position as a leading provider in the industry.

Cloud-Based Billing Platform Discussion with Aria Systems' Co-Founder and Chief Innovation Officer, Brendan O'Brien