Arizona Initiates Statewide Campaign for Gambling Awareness in 2025
Arizona Department of Gaming Launches Statewide Responsible Gaming Campaign
In a significant move, the Arizona Department of Gaming (ADG) has launched its first-ever statewide responsible gaming public education campaign. This initiative marks a milestone in the ADG's 30 years of providing world-class gaming regulation and consumer protection, expanding its mission to educate Arizonans on how to avoid illegal gambling and identify legal, regulated gaming options [1][2][3].
The campaign aims to protect consumers, promote public awareness, and reduce harms from unregulated gambling across the state. It targets entities accused of illegally targeting Arizona residents, issuing cease-and-desist letters to several entities, including ReBet, Novig, Dallas Safari Club, Fanthem, Stake.US, BettorEdge, and High 5 [3].
The campaign highlights the risks associated with unlicensed operators, aiming to reduce consumer vulnerability and prevent exploitation. A series of Public Service Announcements (PSAs) were developed in collaboration with the Arizona Media Association. These PSAs are being aired on TV, radio, print, and digital platforms in both English and Spanish [1][2][3][5].
The PSAs direct viewers to the "Check Your Bet" webpage, a resource where the public can verify licensed operators and access support services, especially for those struggling with or at risk of problem gambling [3]. This webpage is a key resource for the public, providing a means to ensure safe gaming and access to support.
The ADG promotes responsible gaming through additional measures like a voluntary self-exclusion program allowing individuals to ban themselves from tribal casinos [4]. This program is part of the ADG's ongoing efforts to ensure a safe and responsible gaming environment for all Arizonans.
Overall, Arizona's campaign empowers residents to make informed, responsible decisions about gaming by providing education on legal options, consumer protection, enforcement against illegal operators, and support for problem gambling [1][2][3][5]. By taking these steps, the ADG is demonstrating its commitment to the safety and well-being of its residents.
[1] Arizona Department of Gaming. (2025). Arizona Department of Gaming Launches First-Ever Statewide Responsible Gaming Campaign. Retrieved from https://www.azgaming.gov/news/arizona-department-gaming-launches-first-ever-statewide-responsible-gaming-campaign
[2] Arizona Media Association. (2025). Collaborating with Arizona Department of Gaming on Responsible Gaming Campaign. Retrieved from https://www.arizonamediaassociation.org/news/collaborating-with-arizona-department-of-gaming-on-responsible-gaming-campaign
[3] Arizona Department of Gaming. (2025). Check Your Bet: A Resource for Safe and Responsible Gaming. Retrieved from https://www.azgaming.gov/check-your-bet
[4] Arizona Department of Gaming. (2021). Voluntary Self-Exclusion Program. Retrieved from https://www.azgaming.gov/self-exclusion
[5] Arizona Department of Gaming. (2025). Enforcement Actions Against Illegal Gaming Operators. Retrieved from https://www.azgaming.gov/enforcement-actions
The Arizona Department of Gaming's campaign seeks to educate the public on licensed and regulated gaming options, emphasizing the dangers of unlicensed operators. The campaign aims to reduce the risks associated with unregulated casino-and-gambling activities.
