Advertising agency Havas New York's newly appointed Chief Creative Officer announces initial creative staff recruitments.

Havas New York Strengthens Creative Team with New Hires

Havas New York, the flagship office of the global advertising agency, has made new hires to bolster its creative team. The new additions include two veteran executive creative directors, Bharat Kumar and Marcelo Ramirez, as well as top producer Melissa Tifrere, who joins as head of integrated production.

The new hires are part of Dan Lucey's strategy to build out Havas New York's creative team. Lucey, who joined Havas New York from Joan in December, was brought on as the chief creative officer, replacing Harry Bernstein.

Bharat Kumar and Marcelo Ramirez, both seasoned executive creative directors, come to Havas New York from Johannes Leonardo. Their diverse perspectives and skill sets are expected to bring fresh ideas and innovation to the agency's creative department.

Melissa Tifrere, an independent producer, also joins the agency. Her expertise in production is expected to enhance Havas New York's ability to deliver high-quality work across multiple platforms.

The hires are part of Havas New York's broader commitment to creativity. According to a statement from the agency, the new team members will have a positive impact on the agency, helping to drive growth and success.

The departure of Harry Bernstein preceded the hires of Bharat Kumar, Marcelo Ramirez, and Melissa Tifrere. The search results do not provide specific information about the two executive creative directors or the previous role of Melissa Tifrere.

The new hires reinforce Havas New York's dedication to building a strong and diverse creative team. They join Havas New York's leadership teams, and their contributions are expected to help the agency continue to thrive in the competitive advertising industry.

Advertising agency Havas New York's newly appointed Chief Creative Officer announces initial creative staff recruitments.